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Your AI roadmap for success
04 Sep 2025
Unlocking better planning, smarter data and confident teams
AI is no longer a future trend. It’s here, reshaping how event businesses plan, decide, and grow. This session is designed for senior leaders who want to go beyond experimentation and use AI in ways that truly drive performance. We’ll explore how AI can strengthen your business planning, unlock value from your data, and enhance the way your teams work—without losing the human touch.
You’ll leave with practical tools, live examples, and a clear sense of how to apply AI to the areas that matter most—alongside the principles that ensure its use remains responsible, consistent, and aligned with your brand.
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