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Keynote - The future of event strategy
04 Sep 2025
As customer expectations shift and attention spans shrink, the days of one-size-fits-all events are numbered. In this energising session, Piers Linney explores how AI, data and digital tools are transforming event strategy - helping organisers design experiences that speak to smaller, more specific audiences.
From behavioural insight to intelligent automation, discover why this multi-dimensional future could be the key to more meaningful, profitable events - and how embracing these technologies might just be your next big leap.
Sponsored by:
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